Creating an presentation video

How to craft your own presentation Video

A video presentation describes your product or service in greater detail. Over the last several years we have see an increase in companies using Facebook and YouTube to broadcast or advertise their content through the use of these videos. Take a look at the sample videos below, simple yet informative.

Here is a step by step outline of what you need to know to order your own custom explainer video.

Step 1

Determine what you need the video for. This may sound simple and basic, but in reality you need to have a clear direction from which to write your content and measure the effectiveness of the video.

Step 2

Assess your needs. Do you need one video or multiple videos to accomplish your goal? In our experience, a welcome message requires one 60 second video. Product or service explanations may require multiple videos depending on how many key areas you want to focus on, and the complexity of what it is you are describing.

You never want your videos to be too long, so either shorten your script or break it up into multiple segments. Finally call to action videos are short and to the point, requiring no more than 30 seconds of video content.

Step 3

Determine where you will integrate your video. This step may require the involvement of your web designer. A flash overlay can pop up and appear over your existing page. An embedded video appears within your content and takes up space, so design considerations come into effect.
You may also wish to upload your video to YouTube so as to boost your SEO rankings, as well as take advantage of keyword searches.

Step 4

Choose your actor and write your script. We have a large selection of professional communicators that can take your script and deliver a clear and concise presentation to your audience. We can help you with script writing or review your supplied script with our years of copy-writing experience.

Step 5

Fill out our inquiry form online. We will review all your selections, offer advice if needed, and deliver your video in a few short days.

7 thoughts on “Creating an presentation video”

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